You’re having a good hair day, your makeup is perfect and the sunlight is hitting in just the right place. So why wouldn’t you snap a selfie and show the world?

But new studies show that not only do rampant self-portraits make you seem less likeable, but they can destroy any sense of intimacy in your relationship.

Here’s what the experts say about it:

“Putting so much emphasis on your own looks can make others feel self-conscious about theirs in your presence. The pressure to be 'camera-ready' can also heighten self-esteem issues and increase feelings of competition among friends.”

So take all the selfies you want … just know that it might scare some people away.